Watford Football Club is delighted to announce global leader in men’s below-the-waist products, MANSCAPED™, as an Official Partner.
As part of the partnership, MANSCAPED™ will be offering Watford fans special deals on their favourite products, as well as utilising the Hornets’ pitch-facing LED and collaborating with digital content on the club’s social media platforms and Hive Live streaming service.
Furthermore, MANSCAPED will continue its support of the brand’s longtime partner, Testicular Cancer Society®, by taking over a selection of toilets at Vicarage Road with branding aimed to educate and entertain, whilst sharing a very important message.
MANSCAPED has become a global men’s lifestyle and consumer brand admired and trusted by over six million men worldwide. Founded by Paul Tran in 2016 in San Diego, California, MANSCAPED tapped a white space within men’s grooming, sparking a fresh conversation that was once taboo, and creating a new category of its own.
Watford FC Commercial Director, Paul O’Brien, said: “We are delighted to be working with MANSCAPED, a company which is the market leader in below-the-waist grooming products, and which values and prioritises health, wellness and hygiene, without taking itself too seriously.
“We are looking forward to working closely with MANSCAPED and are excited by the brand, its values and the incredible support it gives to the Testicular Cancer Society.”
Lucas Coyle, Partnerships Manager at MANSCAPED, added: “When seeking new partnership opportunities, we are always looking for unique organizations that embrace the MANSCAPED brand and have a really special following and set of fans — Watford FC perfectly checked these boxes.
“Watford has been a staple in English football since its inception so many years ago and boasts one of the largest fanbases of any EFL Championship team. We believe there is seamless synergy within this partnership and look forward to working alongside their talented team and remarkable athletes.”
About MANSCAPED™
Founded by Paul Tran in 2016, San Diego, California-based MANSCAPED™ is the global men’s lifestyle consumer brand and male grooming category creator trusted by over six million men worldwide. The product range includes a diversified line of premium tools, formulations, and accessories designed to introduce and elevate a whole new self-care routine for men. MANSCAPED’s collection is available globally in 39 countries via DTC and on Amazon in more than 100 countries worldwide. Retail placement includes Target®, Best Buy, Macy’s, and Military Exchanges in the U.S. and Hairhouse locations in Australia.
For more information, visit the website or follow on Facebook, Instagram, Twitter, TikTok, Tumblr and YouTube.
